Thursday, May 26, 2016

50 Ways to Promote Your Business Online

50 Ways to Promote Your Business Online


If you are planning to start a business then you should never neglect the power of Internet. Today no business can succeed without leveraging the power of Internet.

Therefore I wrote this article helping you to promote and expand your business online.
1. Optimize your business to rank high in search engine

If you ever think about promoting your business online, then SEO (search engine optimization) must be your first priority. Millions of people use search engine (mainly Google) to find the best products related to the product or services you are selling.



Either you can learn SEO or higher a trained SEO expert who can handle your business website and bring the targeted traffic to increase the sales.


2. Create a Facebook Fan Page about Your Business


Facebook is the number one social media website and you need to make best out of it. Create a FB Fan page advertising your business, get an image and description.

Millions of people are promoting their business effectively on FB and getting huge response for their products.

You need to increase the fan following on your Facebook page and update your page on daily basis with tips, useful content or offers so that you can increase the sales.

It will be a good idea to hire a dedicated social media manager or ask your SEO person to handle the same.

3. Create Profiles on other Social Media Platform Like Twitter and Connect it with Google plus


Social Media or Web 2.0 has expanded over the past 10 years. So you need to create profiles on other platforms like Twitter and connect it back with your Google plus profile page.

4. Build a Network between Your Website with Content and Google Plus


You need a website giving all the information about your business and connect the content with your Google Plus profile page. Visitors who come to Google+ profile page must visit your website.


5. All Your Company Employees Must Join Google Plus, Facebook with a Great Profile


Ask your employees (may be 6 to 8) to join your business page on Google Plus, Facebook etc. They need to create their own profile and spread a word about your business.


6. Have a Separate Profile for LinkedIn, Designed for Your Industry


You need to create a separate profile for your business on LinkedIn. Here you will cater to people who are interested in your business not to general public.

So profile should be more technical.

7. Get Others to Read Your Business Profile leaving Reviews and Feedback


You need to encourage readers coming to your business profile page like Google+, Facebook etc to comment and give some feedback. Do not force them.


8. Put Your Business on Google Map


Never forget to leverage the power of Google maps. Put your business on Google Maps so that others can know and accesses your business with ease. It helps to expand the business online.


9. Syndicate Business Content with all Your Profiles on Social Media


You need to build a perfect network or syndication around the web. You have to connect your main content to your profiles on every social media platform. So you can connect people back and forth.

10. Exploit Every Search Engine Especially Google


Today traffic comes to your site with search engines like Google. In fact, social media comes after search engine traffic. So you need to rank high on Google.

11. Create a Spectacular Business Profile on Google Plus

Begin with conquering Google Plus. Google Plus is a great way to introduce your business online. Create a well written profile about your business and let others read it.


12. Create Fresh Content Daily and User Generated Content too


This is extension of last point. To get traffic you need to create good content. As well as you need user generated content like comments, feedback etc.


13. Create Videos about Your Business and Upload on YouTube


You need to exploit second largest search engine after Google. YouTube is the place where you can upload 2-3 minutes videos like intro about your business.


14. Take Help of Press Release Websites


Never ignore power of press release. Press releases are paid and if you have money then you could pay certain websites like prweb to publish your business in major news paper.

15. Start Selling Your Brand on Social Media by Offering Something Free

If you want ideas to spread your business online then you need to offer something free to customers. It must be valuable to them like free downloads, ebooks or certain software.

16. HubSpot Paid Services is Best for Promoting Your Business

Hubspot really help to sell products if you are new to a business. Although it is a paid service but they can help you reaching out to your potential customers.

They offer variety of services.



17. Place Ads about Your Business on Classified Ads


Make best use of classified ads on the Internet. Some are for free and some are paid. I recommend you to go for paid one because audience is huge.

Free classified sites like OLX, Quikr can also give you good exposure. Search Google for more


18. Use Aweber for Collecting Email and Starting Sending Email Letters


Aweber is monthly paid service where you collect email addresses of people coming to your site. Once you have a collection then send your visitors email news letters informing them about your business.

Promoting your business through email marketing with Aweber or other Auto-responder is the most effective way to promote your business online.


19. Create a Groupon Promotion


Groupon promotion is also a great way to expand your business. Here you give free coupons to your new customers. You will not only promote your business but you can also attract good crowd because of discounts you offer.


20. Google Adwords and other Pay Per Click PPC Programs


This is perhaps the best choice for business owners if they want to promote their business online. Bid for the keywords and rank high your business on the search engine. Traffic is very quick but it could cost a fortune.

Google AdWords provides free coupons of $100 or less for beginners so don’t forget to use the coupon to taste AdWords.


21. Become an eBay Seller and Start Promoting Your Business


Millions of people come to eBay for purchasing different merchandise. You could become an eBay seller and create your own brand. People would love to know about your business if you are popular.


22. Set Up Amazon Store Front and Spread a word About Your Business


Like eBay you can set up Amazon store front and spread your business. Both of these websites pull millions of people every day and there is a chance to promote your business.


23. Use Flickr and Promote By Using Photos


Since the article is about promoting your business online then you need to employ every method even promoting through photos. Upload cute and funny photos about your business on website like Flickr.


24. Craigslist is Best for Spreading Awareness


Although I mentioned promoting through classified ads but Craigslist is very different. It is more popular and get you traffic that others cannot get. You can use Craigslist India if you want to promote your business in India.


25. Write a Small eBook about Your Business and Sell it on Amazon Kindle


You could write a small ebook about your business and publish it on Amazon Kindle. The book could be of few pages just intro about your business and sell for cheap price.

26. Get Sponsorship from Top Bloggers

There are top bloggers on the Internet who can help promoting your business. You need to find top bloggers in your field and contact them so that you can build a partnership.


27. Daily or Weekly Podcasting about Your Business


Podcasting has become a powerful tool when it comes to disseminating your message on the Internet. Record your videos about your business and submit to iTunes. Podcasting is becoming very popular among new marketers.


28. Run a Crowdfunding Campaign


Crowdfunding could be used to raise money as well as spreading a word about your business. If your business is great then you could raise fund as well as market it through crowdfunding.


29. Join Forums and Q&A and Start the Debate


You need to make your presence felt on all social media platforms. Forums, Group Discussions, Q & A would help you generating a debate among internet users.

You need to answer questions related to your business and take part in a debate.


30. Guest Blogging for Top Sites Related to Your Business


You could write guest post on top websites related to your business. Find all top websites and write a guest post with a backlink to your website.


31. Start a Debate on Google Hangout Session Every Week

This is yet another powerful tool to be exploited. Google Hangout is really powerful for organizing seminars online. You can debate about your business with your employees and other people on the Internet.
32. Conduct an Interview on Podcast with Gurus and Experts in Your Industry


You need to conduct an Interview or Q&A session with industry experts and gurus on podcast. You need to ask them to confess that your product is really good and people should buy it too.


33. Create a Survey with Survey Monkey and Post Everywhere


Create a survey with survey monkey about your business. You need to justify your business and get people to say it that they liked your products.


34. Create Your Free App for Your Business


How could you not create an app for your business? You can create a free app related to your business and distribute it online to your visitors coming to your website.


35. Join Clickbank as a Vendor and Use the Power of Affiliate Marketers


The other great way to promote your business is through Clickbank. Clickbank is a great website for selling products. So vendors like you can set up an account and start selling your business. You will get affiliate marketers automatically and they will promote your business.


36. Build a Partnership or Joint Venture with Successful Businesses


Partnerships and joint ventures can expand your business online quickly. You need to get in touch with people who are already successful in their business.

Collaborate with them and promote your business online.


37. Publish Reports, Infographics on Scribd, Tumblr etc


Publish reports, infographics about your business in various publications like Scribd or Tumblr. Give an artsy touch when you are working with Tumblr.

You will be able to talk to young people.


38. Be on Yelp, Bing Business Listing


Yelp is great search engine when it comes to listing small and medium size businesses. Use Yelp to list your business at any cost. Similarly use bing to list your business.


39. Hootsuite for Managing Social Media Campaigns like Twitter


Online is all about social media and you had to run hundreds of campaigns using Twitter, Facebook etc. You can manage them using Hootsuite.


40. Play Active Role in Blogosphere


Blogosphere can help you to shape your narrative. You need to put your business there. Blog daily about your business and things related to it. You will be popular instantly.


41. Use Foursquare and Check in Location You Visit


You can make use of Foursquare software and check in the locations you visit. It will help to spread a word about your business.


42. Use Research Tools Like Crazy Eggs and Google Analytics to Target Your Customer


In order to understand your customers like their demographics, age, country, income etc you need to have tools like Crazy Eggs, Google Analytics.

It gives you insight about them and you target your customers precisely.


43. Focus on Local Media and Build a Connection with Them


Never ignore the media in your city or town. You get to build a connection with them. You need them to sponsor your business through online journals and their website.


44. Article Marketing


Do not overlook the power of article marketing. You could write small articles promoting your business through Ezine articles. Still small and medium size businesses use Ezine articles. You can also write quality content on sites like HubPages and other article directory and web 2.0 sites. You will definitely get good response from these sites.


45. Tell Your Family Members and Employees to Join Online


You could bring in your family and friends to join all your social media platforms like Twitter, Facebook, Google+ etc. Expand your business network by including your extended family and employee network.


46. Always Reply to Your Readers and Establish a Personal Touch


Your business would succeed online only if you respond to your readers and build a special bond with them. If you want to succeed online then your readers are asset and they will carry your message forward.


47. Make Your Presence in Main Stream Media


Although the article is about promoting your business online but you should never underestimate the power of mainstream media. If you get to do an infomercial about your business on a mainstream channel then it is great.


48. Try to Write for Mainstream Newspapers like TOI, IE Online


You could become a columnist and write for newspaper like TOI, Indian express and many other local newspapers. In bio you could write about yourself and your business.


49. Organize Events Related to Your Business


Events are very important for spreading your business. Take part in it and promote your business. You also get to meet people from different background.


50. Explore Offline Opportunities and bring it to Online


Last but not the least are exploring offline opportunities and try your best to bring it online. Like business card, offline advertisement etc.

I have covered almost all the ways to promote a business on internet.
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25 Most Popular Classified Sites in India

25 Most Popular Classified Sites in India

Classified sites are the best & free way to promote your small business, hire someone for your company, buy & sell an old stuff or doing many other things.

India has some of the best free classified websites. You can create and post ads for free on these popular classified sites.

Millions of people come on classified sites looking for various services. I wrote this article to tell both advertisers as well as individual users about most popular Indian classified sites.

Advertisers must learn the art of creating powerful and eye catching ads. Your ads must stand out from the rest if you want it to be noticed.

Creating great ads would be the most challenging thing here.

Here are top 25 classified sites where you can create ads and promote your products and your business without investing anything.

Classifieds Sites India

1. Quikr


Quikr formerly known as Kijiji was started in the year 2008. By Alexa ranking it is the most popular classified site in India.

Quality of classified ads served in Quikr is really great and it is estimated that over 1 million visitors come to this site. The site works great for people who want to sell their old stuff for a better price.

Alexa Rank in India: 18
Website: www.quikr.com

2. Olx India


Although OLX is most popular in India but we ranked second in our list because of Alexa ranking. It is estimated that over 2 million visitors go to this website.

OLX was founded in the year 2006 and it is best classified site for selling and buying items online.

Alexa Rank in India: 26
Website: www.olx.in
Note: If you want to sell your old stuff on Quikr & OLX then read here to sell your item for a better price.


3. Sulekha Classifieds


Sulekha Classifieds was started in the year 2007. The site is best known for buy and selling items like cars, real estate, bikes, mobile phone etc.

However etc is good if you are living in cities like Bangalore, Mumbai, Chennai, Hyderabad, Kolkata and Pune.

Alexa Rank in India: 75
Website: classifieds.sulekha.com

4. Click In


The fourth most popular classified site is Click in. The site is mainly popular among young graduates who are looking for jobs.

For job listings this site is the best. You can post jobs in bulk for free of cost.

Alexa Rank in India: 223
Website: www.click.in

5. Locanto India


Locanto classified was started in the year 2006. The ads are absolutely free and you can post unlimited ads for different countries and locations in the world.

Posting community ads is best for this site. Locanto is popular in metropolitan cities of India.

Alexa Rank in India: 290
Website: www.locanto.in

6. Click India


Click India classified site is best for finding apartments and other real estate property. It comes with a unique facility called “push your ads on top” which help to rank your ads in the search results.

Alexa Rank in India: 433
Website: www.clickindia.com

7. Viva Street


Viva Street is best for classified ads like used cars, properties to buy and rent. It is present in 19 different countries including India.

For personal ads like friendship and dating Viva street classified is really good.

Alexa Rank in India: 546
Website: www.vivastreet.co.in

8. Craigslist India


As you know Craigslist in number one classified site in USA but in India we rank at the eighth position. The site covers every kind of ads and no different than its international version.

In India it is present in more than 15 cities.

Alexa Rank in India: 590
Website: www.craigslist.co.in

9. Ads Globe


Ads Globe classified site offer you both free and paid ad posting choice. The website has thousands of ad categories and ad option for targeted advertising.

Ads could be served for Individuals as well as businesses alike.

Alexa Rank in India: 1205
Website: www.dsglobe.com

10. Tuff Classified


Tuff Classified is best for ads regarding apartment rentals and buy and selling different products. The best thing that I like about the site is feedback and reviews given by the users. They are genuine and help to make your mind.

Alexa Rank in India: 1291
Website: www.tuffclassified.com

11. Muamat


Muamat classified is eleventh in our top 25 list. The website was launched in the year 2006 and you can post wide variety of ads on it.

You do not even need to register for posting a free ad on this website.

Alexa Rank in India: 1309
Website: www.muamat.com

12. Kugli


Kugli was also launched in the year 2006. Kugli classified website is really good for posting ads related to jobs, real estate and pets.

You need to register to the website and all the ads served are free of cost.

Alexa Rank in India: 1349
Website: www.kugli.com

13. iVarta


iVarta is present only in four countries out of which India is the one. iVarta free classified ads target in 40 different cities in the country.

The site is good for posting ads like jobs listing and buying and selling.

Alexa Rank in India: 2310
Website: classifieds.ivarta.com

14. Kholje


Khojle classified was launched in the year 2009 from the house of Jagran publications.

This particular site is only good for jobs and education ads. You can create ads related to jobs and post here.

Alexa Rank in India: 2520
Website: www.khojle.in

15. Adeex


Adeex was launched in India in October of year 2005. All the ads posted here are absolutely free of cost.

People like to post ads related to cars, buy and selling items and real estate.

Alexa Rank in India: 2595
Website: www.adeex.in

16. TC Next


TC next classifieds is from the Times Classifieds of the Times Group. All the ads regarding sells and rent are free. It offers cash and check pick up facility.

It serves over 40 different categories of ads.

Alexa Rank in India: 2715
Website: www.tcnext.com/post-free-classified-ads

17. Ind Ads


Ind Ads is a free classified ads website. You can create and post ads for free here.

The website is good for posting ads like Real estate, buy and selling items, education and jobs.

Alexa Rank in India: 2732
Website: www.indads.in

18. Classifieds4Me


Classifieds4Me was launched in the year 2006. The site has a great user interface for creating and posting free classified ads.

You can buy and sell apartments, houses, villas, cars, trucks etc. Classifieds4Me is present in many other countries.

Alexa Rank in India: 2803
Website: www.classifieds4me.com

19. India Dynamics


India Dynamics classified site was launched in the year 2006. You can create and post all kinds of ads for free. It shows ads in more than 20 cities.

However this site is best for posting ads related to jobs especially IT jobs. The listing is great for jobs category.

Alexa Rank in India: 3048
Website: www.indiadynamics.com

20. India List


India List offers both free and paid ads. For first 60 days it is free and later you need to pay for showing ads.

There are over 1.5 million active ads served on this website.

Alexa Rank in India: 3400
Website: www.indialist.com

21. Adswale


Adswale is classified site that allows you to create and post free ads. This site is particularly good for posting job ads.

Alexa Rank in India: 3448
Website: www.adswale.in

22. Ads Mantra


Ads Mantra classified sites was launched in the year 2009. The site is best for buying and selling products especially pets.

You need to register and then create ads for free.

Alexa Rank in India: 3487
Website: www.adsmantra.com

23. Daily Click


Daily Click is free classified ads website. Buyers, sellers, traders, dealers can create ads and show on this website.

Individuals can also go to the website and find deals.

Alexa Rank in India: 4223
Website: www.dailyclik.com

24. Adoos


Adoos classified site has over 40+ million visitors per month. The site was launched in the year 2003.

Daily over 100,000 ads are published for free. It is present in over 16 different countries.

Alexa Rank in India: 4307
Website: www.adoos.in

25. Just Doondo


The last classified website in our list is Just Doondo. The site is good for selling apartments and other properties.

After registering you can create ads and publish for free.

Alexa Rank in India: 5277
Website: www.justdoondo.com

So these were top 25 most popular classified websites in India. We have ranked websites on the basis of Alexa ranking of the website.

Thank You@

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